Published by Melissa Madigan, Marketing Coordinator, ACGI
Does it feel like your association is stuck in a revenue rut? Is membership growth trailing off or flat this year? What about your cost of delivering members services –are you gaining ground or falling short? That last question is a scary one to ponder!
To explore potential solutions, we’ve invited Wes Trochlil, president of Effective Database Management, to co-host an exclusive webinar on September 24 at 11 AM ET that we’re calling “Growing Non-Dues Revenue”.
Dan Kasprow, ACGI Software’s CTO will join Wes for what we hope will be a very interactive session –ongoing audience Q&A will be encouraged!
A few things to consider before attending the webinar:
How does your association generate income? Is it primarily from membership, or are you already taking in non-dues revenue from sources such as events, certification and training programs, advertising, sponsorships, donations, publications and product sales.
Which sources generate what? Got a clear picture of your revenue? What about cost of sales and margins?
Which revenue sources offer the most potential for growth? Do you have the data and know how to evaluate ways you can grow faster and more effectively?
This should be enough to get you thinking about your next course of action. If you haven’t signed up for the webinar yet, click here to register now.
Photo Source: TravisRobertson.com
